The Communicating Company Towards an Alternative Theory of Corporate Communication / [electronic resource] :
by Hartmut Hbner.
- Heidelberg : Physica-Verlag HD, 2007.
- digital.
- Contributions to Management Science, 1431-1941 .
- Contributions to Management Science, .
9783790819298
10.1007/978-3-7908-1929-8 doi
Economics. Marketing. Business planning. Economics/Management Science. Marketing. Organization/Planning. Business/Management Science, general. Industrial and organisational psychology.