The customer management scorecard managing CRM for profit / [electronic resource] :
Neil Woodcocks, Merlin Stone, Bryan Foss.
- London ; Sterling, VA : Kogan Page, 2003.
- xviii, 428 p. : ill.
Includes bibliographical references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.