Woodcock, Neil.

The customer management scorecard managing CRM for profit / [electronic resource] : Neil Woodcocks, Merlin Stone, Bryan Foss. - London ; Sterling, VA : Kogan Page, 2003. - xviii, 428 p. : ill.

Includes bibliographical references and index.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.






Customer relations--Management.


Electronic books.

HF5415.5 / .W66 2003eb

658.8/12