Measuring the value of partnering how to use metrics to plan, develop, and implement successful alliances / [electronic resource] :
Larraine Segil.
- New York : AMACOM, c2004.
- xvii, 279 p. : ill.
Includes index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
International business enterprises--Management--Case studies. Management science--Computer simulation. Management science--Mathematical models. Strategic alliances (Business)--Case studies. Strategic alliances (Business)--Evaluation.