TY - BOOK AU - Luther,William M. ED - ebrary, Inc. TI - The marketing plan: how to prepare and implement it AV - HF5415 .L83 2001eb U1 - 658.8/02 21 PY - 2001/// CY - New York PB - AMACOM KW - Marketing KW - Electronic books KW - local N1 - Includes index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2013; Available via World Wide Web; Access may be limited to ebrary affiliated libraries UR - http://site.ebrary.com/lib/daystar/Doc?id=10120161 ER -