Publicity for nonprofits generating media exposure that leads to awareness, growth, and contributions / [electronic resource] :
Sandra L. Beckwith.
- Chicago, IL : Kaplan Pub., c2006.
- xi, 242 p.
Includes bibliographic references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Public relations--United States. Fund raising--United States. Endowments--Public relations--United States. Nonprofit organizations--Finance.--United States