Marketing information products and services a primer for librarians and information professionals / [electronic resource] : editors, Abhinandan K. Jain ... [et al.]. - Ottawa : New Delhi : International Development Research Centre ; Tata McGraw-Hill Pub. Co., c1999. - xix, 462 p. : ill.

Includes bibliographical references.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.






Information services--Marketing.
Information resources--Marketing.
Marketing--Management.


Electronic books.

HF5415.124 / .M375 1999eb

025.5/2/0688