TY - BOOK AU - Melewar,T.C. AU - Small,Joseann ED - ebrary, Inc. TI - Contemporary thinking, topics and trends in international branding, part 1 T2 - International Marketing Review AV - HF5415.1255 .C66 2007eb PY - 2007/// CY - Bradford PB - Emerald Group Press KW - Export marketing KW - Branding (Marketing) KW - Electronic books KW - local N1 - Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries UR - http://site.ebrary.com/lib/daystar/Doc?id=10185532 ER -