TY - BOOK AU - Gloor,Peter A. AU - Cooper,Scott ED - ebrary, Inc. TI - Coolhunting: chasing down the next big thing AV - HD53 .G55 2007eb U1 - 658.4/72 22 PY - 2007/// CY - New York PB - AMACOM KW - Creative ability in business KW - Technological innovations KW - Management KW - Social networks KW - Research KW - Data mining KW - Group decision making KW - Electronic books KW - local N1 - Includes bibliographical references (p. [223]-230) and index; Why "cool" matters -- Swarm creativity creates cool trends -- Swarms can better predict the future -- About trendsetters -- Coolhunters look for coolfarmers -- When swarms go mad -- Do-it-yourself coolhunting with technology -- Coolhunting by automated social network analysis -- Five steps to becoming a coolfarmer -- The coming world of swarm creativity; Electronic reproduction; Palo Alto, Calif.; ebrary; 2013; Available via World Wide Web; Access may be limited to ebrary affiliated libraries UR - http://site.ebrary.com/lib/daystar/Doc?id=10196180 ER -