European business review. Volume 19, Number 6, Assessing and building upon Wroe Alderson's intellectual legacy [electronic resource] / guest editors: Professor Stanley J. Shapiro and Professor Goran Svensson. - Bradford : Emerald Insight, c2007. - 104 p. - European business review ; 19, no. 6 .


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.




Alderson, Wroe.


Marketing research.


Electronic books.

HF5415.2 / .E8719 2007eb