Dacko, Scott G. <br/><br/>
The advanced dictionary of marketing  putting theory to use /  [electronic resource] : 
Scott G. Dacko. 
 - Oxford ;  New York :  Oxford University Press,  2008. 
 - lviii, 601 p. 
<br/><br/>Includes bibliographical references. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2013. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Dictionaries.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5412  / .D33 2008eb 
<br/><br/><label>Dewey Class. No.: </label>658.8003