TY  - BOOK
AU  - Maringe,Felix
AU  - Gibbs,Paul
ED  - ebrary, Inc.
TI  - Marketing higher education: theory and practice 
AV  - LB2342.82 .M364 2009eb
PY  - 2009///
CY  - Maidenhead, England, New York
PB  - Open University Press
KW  - Universities and colleges
KW  - Marketing
KW  - Education, Higher
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references and index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/daystar/Doc?id=10274038
ER  -