Chaotics the business of managing and marketing in the age of turbulence / [electronic resource] :
Philip Kotler and John A. Caslione.
- 1st ed.
- New York : American Management Association, c2009.
- xiii, 206 p. : ill.
Includes bibliographical references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Business cycles. Globalization. Management. Marketing.