Results of search for 'ccl=su:"marketing."'

Results
	1481.	An assessment of the role of brand management strategies in customer retention in the media industry in Kenya: a case study of Nation Media Group Limited / Susan Nyakiere Mathenge / by Mathenge, Susan Nyakiere Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2012 Availability: Items available for loan: Nairobi Campus (1)Call number: THES HE8689.4.M38 2012. Place hold Save to lists Add to cart (remove)
	1482.	Effects of strategies employed by Kenya Tourism Board to promote Kenya abroad as a tourist destination / Purity Chepkoech Mibei by Mibei, Purity Chepkoech Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2013 Availability: Items available for loan: Nairobi Campus (1)Call number: THES G155.K4M53 2013. Place hold Save to lists Add to cart (remove)
	1483.	Marketing strategies adopted by generic and original drugs companies in an effort to attain strategic competitiveness: a study of Mombasa / Ireen Mueni Matingi by Matingi, Ireen Mueni Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2013 Availability: Items available for loan: Nairobi Campus (1)Call number: THES HD9665.5.M38 2013. Place hold Save to lists Add to cart (remove)
	1484.	Effects of digital marketing on the organizational performance: a case of Zuku Limited / Jeansarah Wanjiru by [Wanjiru, Jeansarah] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2016 Availability: Items available for loan: Nairobi Campus (1)Call number: THES HF5415.12.W36 2016. Place hold Save to lists Add to cart (remove)
	1485.	Marketing research / Alvin C. Burns, Ann Veeck, Ronald F. Bush. by Burns, Alvin C [author] Veeck, Ann [author] Bush, Ronald F [author] Edition: Eighth Edition Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Pearson, 2017 Availability: Items available for loan: Athi-River Campus (3)Call number: HF5415.2.B77 2017, ... Nairobi Campus (1)Call number: HF5415.2.B77 2017. Not available: Nairobi Campus: Lost (1). Place hold Save to lists Add to cart (remove)
	1486.	Consumer behavior / Leon G. Schiffman, J. Donald Kennedy Chair in Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City, Joseph Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey. by Schiffman, Leon G [author.] Wisenblit, Joseph [author.] Edition: Eleventh edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Pearson, 2015 Availability: Items available for loan: Athi-River Campus (3)Call number: OS HF5415.32.S35 2015, ... Nairobi Campus (2)Call number: OS HF5415.32.S35 2015, ... Place hold Save to lists Add to cart (remove)
	1487.	Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, University of Louisiana at Monroe, Donald Baack, Pittsburg State University. by Clow, Kenneth E [[author]] Baack, Donald [author.] Edition: Eighth edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, NY, : Pearson, 2018 Availability: Items available for loan: Athi-River Campus (2)Call number: OS HF5415.123.C58 2018, ... Nairobi Campus (2)Call number: OS HF5415.123.C58 2018, ... Not available: Athi-River Campus: In transit (1). Place hold Save to lists Add to cart (remove)
	1488.	Effects of marketing mix on customer satisfaction in five star hotels: a case of Safari Park Hotel / Martin Kidula by Kidula, Martin Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2019 Availability: Items available for loan: Nairobi Campus (1)Call number: THES HF5415.K53 2019. Place hold Save to lists Add to cart (remove)
	1489.	Evaluating customer satisfaction in the use of social media for customer service: a case of Safaricom Limited / James M. Busolo by Busolo, James M Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2019 Availability: Items available for loan: Nairobi Campus (1)Call number: THES HM742.B87 2019. Place hold Save to lists Add to cart (remove)
	1490.	Digital economies at global margins / edited by Mark Graham. by Graham, Mark, 1980- [editor.] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge, Massachusetts : The MIT Press ; 2019 Availability: Items available for loan: Athi-River Campus (1)Call number: HD2341.D54 2019. Place hold Save to lists Add to cart (remove)
	1491.	Effect of relationship marketing strategies on competitive advantage among savings and credit societies in Nairobi county : a case of Mwalimu National/ Elizabeth Okinyo by Okinyo, Elizabeth Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi, Kenya : Daystar University, 2019 Availability: Items available for loan: Nairobi Campus (1)Call number: HF5415.16.K4035 2019. Place hold Save to lists Add to cart (remove)
	1492.	The role of internal branding in improving customer service delivery : a case study of Kenya Power / Miriam Wanjiku Mbau by Mbau, Miriam Wanjiku Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi : Daystar University, 2020 Availability: Items available for loan: Athi-River Campus (1)Call number: THES HD69.M33 2020. Nairobi Campus (1)Call number: THES HD69.M33 2020. Place hold Save to lists Add to cart (remove)
	1493.	Examining the role of corporate identity in enhancing performance of medical institutions a case of Machakos level five referral hospital by Risper Makena Mugambi by Mugambi, Risper Makena Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2019 Availability: Items available for loan: Nairobi Campus (1)Call number: RA981.M84 2019. Place hold Save to lists Add to cart (remove)
	1494.	The use of twitter in the managing of a company's reputation : a study of Startimes Media / by Jairo Obege Ombudu by Ombudu, Jairo Obege Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi : Daystar University, 2020 Availability: Items available for loan: Athi-River Campus (1)Call number: THES HF5415.1265.O43 2020. Nairobi Campus (1)Call number: THES HF5415.1265.O43 2020. Place hold Save to lists Add to cart (remove)
	1495.	Effect of marketing and corporate strategies on online buying decisions in Nairobi county a case of Masoko platform by Sella C. Wekesa by Wekesa, Sella C Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2019 Availability: Items available for loan: Nairobi Campus (1)Call number: HF5415.13.W45 2019. Place hold Save to lists Add to cart (remove)
	1496.	Influence of social media marketing strategies on customer satisfaction in the telecommunications industry a case of Safaricom PLC, Kenya by Dorothy Muthoni Githui by Githui, Dorothy Muthoni Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2019 Availability: Items available for loan: Nairobi Campus (1)Call number: HF5415.1265.G58 2019. Place hold Save to lists Add to cart (remove)
	1497.	Marketing management by Philip Kotler and Kevin Lane Keller by Kotler, Philip Keller, Kevin Lane Edition: global ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston Pearson 2016 Availability: Items available for loan: Nairobi Campus (5)Call number: OS HF5415.13.K68 2016, ... Place hold Save to lists Add to cart (remove)
	1498.	Effects of mergers and acquisition on organizational performance in the insuarance industry in Kenya a case of UAP old mutual Insurance Company by Leah Njagua by Njagua, Leah Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2021 Availability: Items available for loan: Athi-River Campus (1)Call number: HG8059.N53 2021. Nairobi Campus (1)Call number: HG8059.N53 2021. Place hold Save to lists Add to cart (remove)
	1499.	You can market your book: all the tools you need to sell your published book/ by Carmen Leal. by Leal, Carmel Material type: Text; Format: print ; Literary form: Not fiction Publication details: United States of America: Write now publications, 2003 Availability: Items available for reference: Creating Understanding International: Not For Loan (1)Call number: Z283.L43 2003. Save to lists Add to cart (remove)
	1500.	Influencing of marketing strategies om competitive advantage of sugar manufacturing companies in Kenya a case of Sony sugar company by Ruth Ommala by Ommala, Ruth Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2021 Availability: Items available for loan: Athi-River Campus (1)Call number: HF5415.13.O46 2021. Nairobi Campus (1)Call number: HF5415.13.O46 2021. Place hold Save to lists Add to cart (remove)

Refine your search

Availability

Authors

Collections

Holding libraries

Item types

Locations

Series

Places

Topics

Titles

Your search returned 1562 results.