Mission, Inc [electronic resource] : a practitioner's guide to social enterprise / Kevin Lynch, Julius Walls, Jr.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 361.7068 22
- HB615 .L96 2009eb
Includes bibliographical references (p. 175-179) and index.
The most successful business on earth -- The ten paradoxes of social enterprise -- Doing good versus doing well: balancing impact and profit -- Form versus function: choosing the right structure -- Planning versus practice: working with discipline -- Debits versus credits: creating financial health -- Do-gooders versus good doers: hiring the best people -- Perception versus reality: marketing on higher ground -- Value versus waste: leaning the enterprise -- Metrics versus instinct: measuring success -- Growth versus focus: expanding sensibly -- Sweat equity versus blood equity: caring for yourself.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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