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Marketing : principles & perspectives / William O. Bearden. by Series: Irwin Series in Marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : IRWIN, c1995
Availability: Items available for loan: Athi-River Campus (1)Call number: OS HF5415.1.B4155.

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2.
Marketing : principles & perspectives / William O. Bearden. by Series: Irwin Series in Marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : IRWIN, c1995
Availability: Items available for loan: Nairobi Campus (1)Call number: OS HF5415.1.B4155.

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