Developing brands with qualitative market research [electronic resource] / Jon Chandler and Mike Owen.

By: Contributor(s): Material type: TextTextSeries: Qualitative market research ; v. 5Publication details: London ; Thousand Oaks, CA : Sage, 2002.Description: xvi, 140 pSubject(s): Genre/Form: LOC classification:
  • HD69.B7 C43 2002eb
Online resources:
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
No physical items for this record

Includes bibliographical references (p. [131]-136) and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

There are no comments on this title.

to post a comment.