EDLP versus hi-lo pricing strategies in retailing : literature review and empirical examinations in the German retail market / Sabine El Husseini.

By: Material type: TextTextSeries: Schriften zu Marketing und Management ; Band 15.Publisher: Frankfurt am Main : Peter Lang, [2014]Copyright date: ©2014Description: 1 online resource (152 pages) : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9783653034509 (e-book)
Subject(s): Genre/Form: Additional physical formats: Print version:: EDLP versus hi-lo pricing strategies in retailing : literature review and empirical examinations in the German retail market.DDC classification:
  • 658.8/16 23
LOC classification:
  • HF5429.6.G4 E52 2014eb
Online resources:
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Includes bibliographical references.

Description based on print version record.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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