Advertising : principles and practice / William Wells, John Burnett, Sandra Moriarty.

By: Contributor(s): Material type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice Hall, c1989.Edition: Annotated instructor's ed. / Charles PearceDescription: xxxix, 614 p. : ill. (some col.) ; 29 cmISBN:
  • 0130144657
Subject(s): DDC classification:
  • 659.1 19
LOC classification:
  • HF5823 .W455 1989 HF5821 .W45
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Holdings
Item type Current library Call number Status Date due Barcode
General Collection item General Collection item Athi-River Campus Open Shelves (Oversize Books Section) OS HF5821.W45 (Browse shelf(Opens below)) Available BK022356

Includes bibliographies and index.

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