Database Marketing [electronic resource] : Analyzing and Managing Customers / by Robert C. Blattberg, Byung-Do Kim, Scott A. Neslin.

By: Contributor(s): Material type: TextTextSeries: International Series in Quantitative Marketing ; 18 | International Series in Quantitative Marketing ; 18Publication details: New York, NY : Springer New York, 2008.Description: digitalISBN:
  • 9780387725796
Subject(s): Additional physical formats: Printed edition:: No titleDDC classification:
  • 658.8 23
LOC classification:
  • HF5410-5417.5
Online resources: In: Springer eBooks
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
No physical items for this record

There are no comments on this title.

to post a comment.