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1.
Seeing spots [electronic resource] : a functional analysis of presidential television advertisements, 1952-1996 / William L. Benoit. by Series: Praeger series in political communication
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Westport, Conn. : Praeger, 1999
Availability: No items available.

2.
Crowded airwaves [electronic resource] : campaign advertising in elections / James A. Thurber, Candice J. Nelson, David A. Dulio, editors. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General;
Publication details: Washington, D.C. : Brookings Institution Press, c2000
Availability: No items available.

3.
Public information campaigns & opinion research [electronic resource] : a handbook for the student & practitioner / edited by Hans-Dieter Klingemann and Andrea Röemmele. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London ; Thousands Oaks : SAGE, 2002
Other title:
  • Public information campaigns and opinion research
Availability: No items available.

4.
Choices and changes [electronic resource] : interest groups in the electoral process / Michael M. Franz. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Philadelphia : Temple University Press, 2008
Availability: No items available.

5.
In defense of negativity [electronic resource] : attack ads in presidential campaigns / John. G. Geer. by Series: Studies in communication, media, and public opinion
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chicago : University of Chicago Press, 2006
Availability: No items available.

6.
Campaigning to the new American electorate [electronic resource] : advertising to Latino voters / Marisa A. Abrajano. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Stanford, Calif. : Stanford University Press, 2010
Availability: No items available.

7.
The persuasive power of campaign advertising [electronic resource] / Travis N. Ridout, Michael M. Franz. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Philadelphia : Temple University Press, 2011
Availability: No items available.

8.
Daisy petals and mushroom clouds [electronic resource] : LBJ, Barry Goldwater, and the ad that changed American politics / Robert Mann. by
Material type: Text Text; Format: electronic available online remote; Nature of contents: biography; Literary form: Not fiction
Publication details: Baton Rouge : Louisiana State University Press, 2011
Availability: No items available.

9.
Advertising and society [electronic resource] : an introduction / edited by Carol J. Pardun. by
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chichester, West Sussex : Wiley Blackwell, 2014
Availability: No items available.

10.
Selling under the swastika : advertising and commercial culture in Nazi Germany / Pamela Swett. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Stanford, California : Stanford University Press, [2014]Copyright date: ©2014
Availability: No items available.

11.
Attacking judges : how campaign advertising influences state supreme court elections / Melinda Gann Hall. by Series: Stanford studies in law and politics
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Stanford, California : Stanford Law Books, 2015Copyright date: ©2015
Availability: No items available.

12.
Political campaigns and political advertising : a media literacy guide / Frank W. Baker ; foreword by David Considine. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Santa Barbara, California ; Denver, Colorado ; Oxford, [England] : Greenwood Press, 2009Copyright date: �2009
Availability: No items available.

13.
Empire of Direct Mail : How Conservative Marketing Persuaded Voters and Transformed the Grassroots / Takahito Moriyama. by Series: Book collections on Project MUSE
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Lawrence, Kansas : University Press of Kansas, [2022]Manufacturer: Baltimore, Md. : Project MUSE, 2022Copyright date: ©[2022]
Online resources:
Availability: No items available.