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	1.	Handbook of brand relationships [electronic resource] / Deborah J. MacInnis, C. Whan Park, Joseph W. Priester, editors. by MacInnis, Deborah J Park, C. Whan Priester, Joseph W Society for Consumer Psychology ebrary, Inc Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Armonk, N.Y. : M.E. Sharpe, c2009 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	2.	Brand imitation [electronic resource] / S.S. Kaptan, Sanjay Pandey. by Kaptan, S. S Pandey, Sanjay ebrary, Inc Edition: Rev. ed. Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Mumbai [India] : Himalaya Pub. House, 2010 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	3.	The role of celebrity endorsement on consumer brand preference : a case of Daystar university students on Nairobi, Kenya / by Rebecah Mungai by Mungai, Rebecah Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi: Daystar University, 2015 Availability: Items available for loan: Nairobi Campus (1)Call number: THES HF5415.32.K4M86 2015. Place hold Save to lists Add to cart (remove)
	4.	Consumer-citizens of China [electronic resource] : the role of foreign brands in the imagined future China / Kelly Tian and Lily Dong. by Tian, Kelly Dong, Lily Series: Routledge contemporary China series ; 60 Material type: Text; Format: available online ; Literary form: Not fiction Publication details: London ; New York : Routledge, 2011 Online resources: Click to View Availability: No items available. Save to lists Add to cart (remove)