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	1.	The maturing marketplace [electronic resource] : buying habits of baby boomers and their parents / George P. Moschis ... [et al.]. by Moschis, George P, 1944- ebrary, Inc Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Westport, Conn. : Quorum Books, 2000 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	2.	One-to-one web marketing [electronic resource] : build a relationship marketing strategy one customer at a time / Cliff Allen, Deborah Kania, Beth Yaeckel. by Allen, Cliff, 1948- Kania, Deborah, 1963- Yaeckel, Beth Allen, Cliff, 1948-. Internet world guide to one-to-one Web marketing ebrary, Inc Edition: 2nd ed. Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: New York : John Wiley, 2001 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	3.	Latinos, Inc [electronic resource] : the marketing and making of a people / Arlene Dávila. by Dávila, Arlene M, 1965- ebrary, Inc Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Berkeley, CA : University of California Press, c2001 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	4.	Internal marketing [electronic resource] : directions for management / edited by Richard J. Varey and Barbara R. Lewis. by Varey, Richard J, 1955- Lewis, Barbara R ebrary, Inc Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: London ; New York : Routledge, 2000 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	5.	The great tween buying machine [electronic resource] : capturing your share of the multi-billion-dollar tween market / David L. Siegel, Timothy J. Coffey, and Gregory Livingston. by Siegel, David L Coffey, Timothy J Livingston, Gregory ebrary, Inc Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Chicago : Dearborn Trade Publishing, c 2004 Other title: Capturing your share of the multi-billion-dollar tween market Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	6.	The 50 plus market [electronic resource] : why the future is age-neutral when it comes to marketing and branding strategies / Dick Stroud. by Stroud, Dick ebrary, Inc Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Publication details: London : Kogan Page, 2005 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	7.	Niche envy [electronic resource] : marketing discrimination in the digital age / Joseph Turow. by Turow, Joseph ebrary, Inc Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Cambridge, Mass. : MIT Press, c2006 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	8.	Raising consumers [electronic resource] : children and the American mass market in the early twentieth century / Lisa Jacobson. by Jacobson, Lisa, 1962- ebrary, Inc Series: Popular cultures, everyday lives Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: New York : Columbia University Press, c2004 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	9.	The fast path to corporate growth [electronic resource] : leveraging knowledge and technologies to new market applications / Marc H. Meyer. by Meyer, Marc H ebrary, Inc Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Oxford ; New York : Oxford University Press, 2007 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	10.	Niche marketing for coaches [electronic resource] : a practical handbook for building a life coaching, executive coaching or business coaching practice / Hannah McNamara. by McNamara, Hannah ebrary, Inc Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: London : Thorogood, 2007 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	11.	Marketing and multicultural diversity [electronic resource] / edited by C.P. Rao. by Rao, C. P ebrary, Inc Series: New perspectives in marketing series Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Aldershot, England : Burlington, VT : Ashgate, c2006 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	12.	Lincoln, Inc [electronic resource] : selling the sixteenth president in contemporary America / Jackie Hogan. by Hogan, Jackie, 1967- ebrary, Inc Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Lanham, MD : Rowman & Littlefield Publishers, 2011 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	13.	The growth drivers [electronic resource] : the definitive guide to building marketing capabilities / Andy Bird and Mhairi McEwan. by Bird, Andy McEwan, Mhairi ebrary, Inc Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, 2012 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	14.	Latinos, Inc. [electronic resource] : the marketing and making of a people / Arlene Dávila. by Dávila, Arlene M, 1965- ebrary, Inc Edition: Updated ed. Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Berkeley : University of California Press, c2012 Other title: Latinos Incorporated Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	15.	Market segmentation [electronic resource] : how to do it and how to profit from it / Malcolm McDonald and Ian Dunbar. by McDonald, Malcolm Dunbar, Ian ebrary, Inc Edition: Rev. 4th ed. Material type: Text; Format: electronic available online ; Literary form: Not fiction Publication details: Chichester : John Wiley & Sons, Ltd., 2012 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	16.	Effect of market segmentation on a company's competitive advantage: a case of Safaricom Limited Pauline Kerre by [Kerre, Pauline] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2017 Availability: Items available for loan: Nairobi Campus (1)Call number: THES HF5415.13.K47 2017. Place hold Save to lists Add to cart (remove)
	17.	Pricing segmentation and analytics [electronic resource] / Tudor Bodea and Mark Ferguson. by Bodea, Tudor Ferguson, Mark Series: Marketing strategy collection Edition: 1st ed. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher number: 2 BEP Publication details: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, c2012 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	18.	Consumer cosmopolitanism in the age of globalization [electronic resource] / editor, Melvin Prince. by Prince, Melvin Series: 2012 digital library \| Consumer behavior collection Edition: 1st ed. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publication details: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2012 Online resources: An electronic book accessible through the World Wide Web; click to view Availability: No items available. Save to lists Add to cart (remove)
	19.	Effect of the principles of blue ocean strategy on organizational competitive advantage in the petroleum industry a case of Dar petroleum operating company in South Sudan by Susan Agut Malok by Malok, Susan Agut Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nairobi Daystar University 2019 Availability: Items available for loan: Nairobi Campus (1)Call number: HF5415.153.M35 2019. Place hold Save to lists Add to cart (remove)