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001 0000111595
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006 m u
007 cr cn|||||||||
008 090312s2009 maua s 001 0 eng d
020 _z1598638726 (pbk.)
020 _z9781598638721 (pbk.)
020 _z1598639358
035 _a(CaPaEBR)ebr10314636
035 _a(OCoLC)637046373
040 _aCaPaEBR
_cCaPaEBR
050 1 4 _aHF5415.1255
_b.M55 2009eb
100 1 _aMiletsky, Jason I.
245 1 0 _aPerspectives on branding
_h[electronic resource] /
_cJason I. Miletsky, Genevieve Smith.
260 _aBoston, Mass. ;
_aLondon :
_bCourse Learning,
_cc2009.
300 _axvi, 276 p. :
_bill.
500 _aIncludes index.
533 _aElectronic reproduction.
_bPalo Alto, Calif. :
_cebrary,
_d2010.
_nAvailable via World Wide Web.
_nAccess may be limited to ebrary affiliated libraries.
650 0 _aBrand name products
_vCase studies.
650 0 _aBrand name products.
650 0 _aBranding (Marketing)
650 0 _aBranding (Marketing)
_vCase studies.
655 7 _aElectronic books.
_2local
700 1 _aSmith, Genevieve.
710 2 _aebrary, Inc.
856 4 0 _uhttp://site.ebrary.com/lib/daystar/Doc?id=10314636
_zAn electronic book accessible through the World Wide Web; click to view
908 _a170314
942 0 0 _cEB
999 _c100745
_d100745