000 01317nam a2200349Ia 4500
001 0000140548
005 20171002061655.0
006 m u
007 cr cn|||||||||
008 110127s2011 nyua sb 001 0 eng d
010 _z 2011003612
020 _z076562964X
020 _z9780765629647
035 _a(CaPaEBR)ebr10502618
035 _a(OCoLC)756280823
040 _aCaPaEBR
_cCaPaEBR
050 1 4 _aHF5415.32
_b.C73 2011eb
082 0 4 _a658.8/342
_222
245 0 0 _aCracking the code
_h[electronic resource] :
_bleveraging consumer psychology to drive profitability /
_cSteven S. Posavac, editor.
260 _aArmonk, N.Y. :
_bM.E. Sharpe,
_c2011.
300 _axi, 331 p. :
_bill.
504 _aIncludes bibliographical references and indexes.
533 _aElectronic reproduction.
_bPalo Alto, Calif. :
_cebrary,
_d2011.
_nAvailable via World Wide Web.
_nAccess may be limited to ebrary affiliated libraries.
650 0 _aConsumer behavior.
650 0 _aMarketing
_xManagement.
655 7 _aElectronic books.
_2local
700 1 _aPosavac, Steven S.,
_d1969-
710 2 _aSociety for Consumer Psychology.
710 2 _aebrary, Inc.
856 4 0 _uhttp://site.ebrary.com/lib/daystar/Doc?id=10502618
_zAn electronic book accessible through the World Wide Web; click to view
908 _a170314
942 0 0 _cEB
999 _c129697
_d129697