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008 110921s2012 njuaf sb 001 0 eng d
010 _z 2011039738
020 _z9781118018521 (hardback)
020 _z9781118221969 (e-book)
035 _a(CaPaEBR)ebr10517372
035 _a(OCoLC)768082668
040 _aCaPaEBR
_cCaPaEBR
043 _ae-it---
050 1 4 _aHD9710.I84
_bF477 2012eb
082 0 4 _a338.7/629222092245
_aB
_223
100 1 _aClark, Jennifer,
_d1972-
245 1 0 _aMondo Agnelli
_h[electronic resource] :
_bFiat, Chrysler, and the power of a dynasty /
_cJennifer Clark.
260 _aHoboken, N.J. :
_bWiley,
_cc2012.
300 _axxiii, 360 p., [8] p. of plates :
_bill.
504 _aIncludes bibliographical references and index.
505 0 _apt. 1. The power of a family -- pt. 2. The power of an individual -- pt. 3. The power of a government.
520 _a"The fascinating story of a century-old automobile dynasty Fiat is one of the world's largest automakers, but when it made headlines by grabbing control of a bankrupt Chrysler in 2009 it was unknown in the U.S. Fiat's against-all-odds swoop on Chrysler---masterminded by Sergio Marchionne, the Houdini-like manager who saved Fiat from its own near-collapse in 2005 - has made the automaker one of the most unlikely winners of the financial crisis. Mondo Agnelli is a new book that looks at the chain of unpredictable events triggered by the death of Gianni Agnelli in 2003. Gianni, the charismatic, silver-haired power broker and style icon, was the patriarch who had lead the company founded by his grandfather in 1899. But Gianni's own son had committed suicide. Without a mature heir, the dynasty and Fiat were rudderless. Backed by Gianni's closest advisors, his serious, shy, and determined grandson John plucked Marchionne from obscurity. Together, they saved the family company and, inadvertently, positioned Fiat as a global trailblazer when the global storm hit. A classic story of ingenuity and hard work, the book portrays a business dynasty that triumphed over adversity and family tragedy because of its own smarts, sweat, and ability to bend the rules A an engaging tale for those interested in the stories behind the economic crash, the book contains never-before reported material about how Fiat succeeded in making Chrysler profitable where both Daimler AG and Cerberus, its previous owners, had failed. A story for a wide audience, from car buffs, business readers, lovers of Italy, and anyone fascinated by the lifestyle of Europe's most glamorous industrial dynasty, this book tells the tale of how Fiat achieved the seemingly impossible -- turning around an American automotive icon everyone else had given up for dead. "--
_cProvided by publisher.
533 _aElectronic reproduction.
_bPalo Alto, Calif. :
_cebrary,
_d2012.
_nAvailable via World Wide Web.
_nAccess may be limited to ebrary affiliated libraries.
600 3 0 _aAgnelli family.
610 2 0 _aFiat (Firm)
_xHistory.
650 0 _aBusinessmen
_zItaly.
650 0 _aAutomobile industry and trade
_zItaly.
655 7 _aElectronic books.
_2local
710 2 _aebrary, Inc.
856 4 0 _uhttp://site.ebrary.com/lib/daystar/Doc?id=10517372
_zAn electronic book accessible through the World Wide Web; click to view
908 _a170314
942 0 0 _cEB
999 _c132528
_d132528