| 000 | 01155nam a2200313Ia 4500 | ||
|---|---|---|---|
| 001 | ebr10533627 | ||
| 003 | CaPaEBR | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 101104s2011 nju sb 000 0 eng d | ||
| 010 | _z 2010045437 | ||
| 020 | _z0813550424 | ||
| 020 | _z9780813550428 | ||
| 020 | _z9780813550718 | ||
| 040 |
_aCaPaEBR _cCaPaEBR |
||
| 035 | _a(OCoLC)775872915 | ||
| 050 | 1 | 4 |
_aHF5415.1255 _b.A38 2011eb |
| 082 | 0 | 4 |
_a658.8/27 _222 |
| 100 | 1 | _aAdubato, Steve. | |
| 245 | 1 | 0 |
_aYou are the brand _h[electronic resource] / _cSteve Adubato. |
| 260 |
_aNew Brunswick, NJ : _bRutgers University Press, _cc2011. |
||
| 300 | _axiv, 234 p. | ||
| 504 | _aIncludes bibliographical references. | ||
| 533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2011. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
||
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 |
_aBranding (Marketing) _vCase studies. |
|
| 655 | 7 |
_aElectronic books. _2local |
|
| 710 | 2 | _aebrary, Inc. | |
| 856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/daystar/Doc?id=10533627 _zAn electronic book accessible through the World Wide Web; click to view |
| 999 |
_c192359 _d192359 |
||