000 | 00787nam a22001937a 4500 | ||
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003 | KE-NaDUL | ||
005 | 20231205161105.0 | ||
008 | 191002b xxu||||| |||| 00| 0 eng d | ||
040 |
_aDUL _cDUL _djkimani |
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100 |
_aMaingi, Edwin Ndegwa _98226 |
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245 |
_aEffects of digital marketing strategies on market penetration of general insurance in Kenya: _ba case of ICEA Lion General Insurance Company / _cEdwin Ndegwa Maingi |
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260 |
_aNairobi _bDaystar University _c2019 |
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300 | _axii, 104 p. | ||
504 | _aIncludes bibliographical references | ||
650 |
_aInformation technology -- Management _9940 |
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650 |
_aBusiness enterprises -- Computer programs _98227 |
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650 |
_aOrganizational effectiveness _92894 |
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942 |
_2lcc _cG _hHD30.2 _i.K4M35 _kTHES _m2019 |
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999 |
_c200320 _d200320 |