000 01058nam a2200229 4500
999 _c203351
_d203350
001 0000057760
003 KE-NaDUL
005 20220106143606.0
008 140407s xx 000 0 eng d
040 _dGkiarie
_cDUL
100 _aOkinyo, Elizabeth
_99576
245 _aEffect of relationship marketing strategies on competitive advantage among savings and credit societies in Nairobi county :
_ba case of Mwalimu National/
_cElizabeth Okinyo
260 _aNairobi, Kenya :
_bDaystar University,
_c2019.
300 _a xii, 91 p. ;
_c cm.
500 _aA thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfillment for the degree of Master of Business Administration in Marketing.
504 _aIncludes bibliographical references
650 _aMarketing management.
_97198
650 _aStrategic planning.
_9172
908 _a140407
942 _cTHES
_2lcc
_hHF5415.16
_i.K4O35
_kTHES
_m2019