| 000 | 00923cam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 0000036941 | ||
| 005 | 20171002021005.0 | ||
| 008 | 810715s1981 ilua b 00110 eng | ||
| 010 | _a 80084716 //r88 | ||
| 020 | _a0256025487 | ||
| 035 | _a 80084716 //r88 | ||
| 040 | _dLKithuka | ||
| 050 | 0 | 0 |
_aHF5821 _b.M32 _aHF5821 _b.M32 |
| 082 | 0 |
_a659.1/11 _219 |
|
| 100 | 1 | 0 | _aMcGann, Anthony F. |
| 245 | 1 | 0 |
_aAdvertising media : _ba managerial approach / _cAnthony F. McGann, J. Thomas Russell. |
| 260 | 0 |
_aHomewood, Ill. : _bR.D. Irwin, _c1981. |
|
| 300 |
_axiv, 375 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aAdvertising media planning. | |
| 700 | 1 | 0 |
_aRussell, Thomas, _d1941-. |
| 908 | _a061009 | ||
| 942 | _cG | ||
| 999 |
_c23321 _d23321 |
||