000 01816nam a22003492 4500
001 0000044179
003 Daystar
005 20171002021814.0
008 100318s xx 000 0 eng d
020 _a9780765618016 :
040 _aDaystar
_dJwambua
050 1 _aP301.5
_b.A38G6
245 1 0 _aGo figure! New directions in advertising rhetoric /
_cEdward F. McQuarrie and Barbara J. Philips, editors.
260 _aArmonk, NY :
_bM. E. Sharpe,
_cc2008.
300 _a330 p :
_bill.
504 _aIncludes bibliographical references and index.
650 0 _aAdvertising
_xLanguage.
650 0 _aRhetoric.
650 0 _aVisual communication.
700 1 _aMcQuarrie, Edward F.
700 1 _aPhillips, Barbara J.
787 1 _mGC.
908 _a100318
942 _cG
999 _c29050
_d29050