000 | 01629cam a22003252 4500 | ||
---|---|---|---|
001 | 0000047152 | ||
003 | Daystar | ||
005 | 20180314020004.0 | ||
008 | 120118s xx 000 0 eng d | ||
020 | _a9780071703123 : | ||
040 |
_aDaystar _dJwairima |
||
050 | 1 |
_aHF826.5 _b.S57 |
|
100 | 1 | _aSissors, Jack Z. | |
245 | 1 | 0 |
_aAdvertising media planning / _cJack Z. Sissors and Roger B. Baron. |
250 | _a7th ed. | ||
260 |
_aNew York, NY : _bMcGraw Hill, _c2010. |
||
300 |
_axiv, 480 p : _bill. |
||
504 | _aIncludes index. | ||
650 | 0 | _aAdvertising media planning. | |
700 | 1 | _aBaron, Roger B. | |
908 | _a120118 | ||
942 |
_cG _04 |
||
999 |
_c31438 _d31438 |