| 000 | 01112nam a2200229 4500 | ||
|---|---|---|---|
| 001 | 0000060209 | ||
| 005 | 20171002023441.0 | ||
| 008 | 161205s xx 000 0 eng d | ||
| 040 |
_aDaystar _dGkiarie |
||
| 050 | 0 |
_aHG1616 _b.K4W35 |
|
| 100 | _aWaiguru, Betty Wachera. | ||
| 245 |
_aAn assessment of strategic responses adopted by commercial banks in Kenya to enhance customer retention : _ba case of Ecobank, Kenya / _cby Betty Wachera Waiguru. |
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| 260 |
_aNairobi : _bDaystar University, _c2015. |
||
| 300 |
_aix, 103 p : _bill ; _c cm. |
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| 500 | _aA thesis presented to the School of Business and Economics of Daystar University, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management. | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 |
_aBanks and banking _xCustomer services. |
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| 650 | _aStrategic planning. | ||
| 908 | _a161205 | ||
| 942 | _cTHES | ||
| 999 |
_c37587 _d37587 |
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