000 01190cam a2200301 a 4500
001 0000031872
005 20171002023915.0
008 060724s1992 nyua b 00110 eng
010 _a 91026948
020 _a0023342706
035 _a 91026948
040 _aDaystar
_cDLC
_dBEdgar
050 0 0 _aHF5415
_b.E86 1992
_aHF5415
_b.E86
_aHF5415
_b.E86
082 0 0 _a658.8
_220
100 1 0 _aEvans, Joel R.
245 1 0 _aMarketing /
_cJoel R. Evans, Barry Berman.
250 _a6th ed.
260 0 _aNew York :
_bMacmillan ;
_aToronto :
_bMaxwell Macmillan Canada ;
_aNew York :
_bMaxwell Macmillan International Pub. Group,
_cc1994.
300 _axxxi, 773 p. :
_bill. (some col.) ;
_c26 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing.
700 1 0 _aBerman, Barry.
908 _a060724
942 _cG
989 _a1488783258
999 _c40834
_d40834