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008			010813s2002 enka b 001 0 eng
010			_a 2001048321
020			_a0415222737
020			_a0415222745 (pbk.)
040			_aDLC _cDLC _dEKioko
042			_ac=Program for Cooperative Cataloging
050	0	0	_aHD59 _b.D347 2002 _aHD59 _b.D347 _aHD59 _b.D347 _aHD59 _b.D347 _aHD59 _b.D347 _aHD59 _b.D347 _aHD59 _b.D347 _aHD59 _b.D347 _aHD59 _b.D347 _aHD59 _b.D347 _aHD59 _b.D347 _aHD59 _b.D347 _aHD59 _b.D347
082	0	0	_a659.2/07/2 _221
100	1		_aDaymon, Christine, _d1952-.
245	1	0	_aQualitative research methods in public relations and marketing communications / _cChristine Daymon and Immy Holloway.
260			_aLondon ; _aNew York : _bRoutledge, _cc2002.
300			_aviii, 293 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references (p. [275]-284) and index.
650		0	_aCorporations _xPublic relations _xResearch _xMethodology.
650		0	_aMarketing research _xMethodology.
650		0	_aPublic relations _xResearch _xMethodology.
650		0	_aQualitative research.
700	1		_aHolloway, Immy.
908			_a060825
942			_cG _01
989			_a1488783258
999			_c40848 _d40848