000 | 01047cam a2200301 a 4500 | ||
---|---|---|---|
001 | 0000036743 | ||
005 | 20171002023919.0 | ||
008 | 830401s1984 nyua b 00110 eng | ||
010 | _a 83007974 | ||
020 | _a0024217808 | ||
035 | _a 83007974 | ||
040 | _dLKithuka | ||
050 | 0 | 0 |
_aHF5415.2 _b.T83 1984 _aHF5415.2 _b.T83 |
082 | 0 |
_a658.8/3 _219 |
|
100 | 1 | 0 | _aTull, Donald S. |
245 | 1 | 0 |
_aMarketing research : _bmeasurement and method : a text with cases / _cDonald S. Tull and Del I. Hawkins. |
250 | _a3rd ed. | ||
260 | 0 |
_aNew York : _bMacmillan ; _aLondon : _bCollier Macmillan, _cc1984. |
|
300 |
_axvi, 794 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing research _xCase studies. |
|
650 | 0 | _aMarketing research. | |
700 | 1 | 0 | _aHawkins, Del I. |
908 | _a061005 | ||
942 | _cG | ||
989 | _a1488783258 | ||
999 |
_c40869 _d40869 |