000 | 01208cam a22002652 4500 | ||
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001 | 0000047448 | ||
003 | Daystar | ||
005 | 20171002023935.0 | ||
008 | 120301s xx 000 0 eng d | ||
040 |
_aDaystar _dEOtanga |
||
050 | 0 | 0 |
_aHE9713 _b.A4 M92 |
100 | 1 | _aMwangi, Danson Ndungu Kariuki. | |
245 | 1 | 3 |
_aAn analysis of marketing strategies in the mobile service sector in Kenya : _ba case study of safaricom limited / _cDanson Ndungu Kariuki Mwangi. |
260 |
_aNairobi, Kenya : _bDaystar University, _c2010. |
||
300 |
_axi, 127 p : _bill. |
||
500 | _aA thesis submitted to the faculty of postgraduate studies of Daystar University in partial fulfillment of the requirement for the degree of Masters of Business Adminstration in Strategic Management. | ||
504 | _aIncludes bibliographical references (p. 110-119) | ||
650 | 0 |
_aCell phone services _xMarketing _zKenya. |
|
650 | 0 |
_aCell phone services _xMarketing. |
|
650 | 0 |
_aMarketing surveys _xAfrica. |
|
908 | _a120301 | ||
942 | _cTHES | ||
989 | _a1488783258 | ||
999 |
_c40988 _d40988 |