000 01219nam a22002772 4500
001 0000049031
003 Daystar
005 20171002023935.0
008 120606s xx 000 0 eng d
040 _aDaystar
_dEOtanga
050 0 0 _aHE9713
_b.K4 M93
100 1 _aMwangi, Danson Ndungu Kariuki.
245 1 3 _aAn analysis of marketing strategies in the mobile service sector in Kenya :
_ba case study of safaricom limited /
_cDanson Ndungu Kariuki Mwangi.
260 _aNairobi :
_bDaystar University,
_c2010.
300 _axi, 127p :
_bill.
500 _aA thesis submitted to the faculty of postgraduate studies of Daystar University in partial fulfilment of the requirements for the degree of Masters of Business Adminstration in Strategic Management.
504 _aIncludes bibliographical references and index.
650 0 _aCell phone service industry
_xMarketing.
650 0 _aCell phone
_xMarketing.
650 0 _aCell phone
_xResearch.
650 0 _aMarketing survey.
908 _a120606
942 _cTHES
989 _a1488783258
999 _c40999
_d40999