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001 | 0000000657 | ||
005 | 20221013020005.0 | ||
008 | 100609s xx 000 0 eng d | ||
020 | _a9780471755272 : | ||
035 | _a(Daystar)0000044631 | ||
040 |
_aDaystar _dDnjuki |
||
100 | 1 | _aKotabe, Masaaki. | |
245 | 1 | 0 |
_aGlobal marketing management / _cMasaaki Kotabe. |
250 | _a4th ed. | ||
260 |
_aNew Jersey : _bJohn Wiley & sons,Inc., _cc2008. |
||
300 |
_axxii, 682p : _bill.(chiefly col.) |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aExport marketing _xManagement. |
|
650 | 0 |
_aInternational business enterprises _xManagement. |
|
700 | 1 | _aHelsen, Kristiaan. | |
908 | _a110118 | ||
942 |
_cTBL _02 |
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999 |
_c42375 _d42375 |