000 | 10692cam a22010092 4500 | ||
---|---|---|---|
001 | 0000000673 | ||
005 | 20220403020007.0 | ||
008 | 100722s xx 000 0 eng d | ||
020 | _a9780136118749 : | ||
035 | _a(Daystar)0000044878 | ||
040 |
_aDaystar _dDnjuki |
||
100 | 1 | _aLovelock, Christopher. | |
245 | 1 | 0 |
_aService marketing : _bpeople, technology, strategy / _cChristopher Lovelock. |
250 | _a7th ed. | ||
260 |
_aBoston : _bPearson, _cc2011. |
||
300 |
_a648p : _bill (some col.) |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aCustomer service _xMarketing. |
|
650 | 0 |
_aMarketing _xManagement. |
|
650 | 0 |
_aProfesions _xMarketing. |
|
650 | 0 |
_aService industries _xMarketing. |
|
700 | 1 | _aWirtz, Jochen. | |
908 | _a110118 | ||
942 |
_cTBL _030 |
||
999 |
_c42389 _d42389 |