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008 120222s xx 000 0 eng d
020 _a9780495503071
040 _aDaystar
_dJkangethe
100 1 _aEastman, Susan Tyler.
245 1 0 _aMedia programming :
_bstrategies and practices /
_cby Susan Tyler Eastman.
250 _a8th ed.
260 _aAustralia :
_bThomson Wadsworth,
_c2009.
300 _axiii, 466 p. :
_bill.
504 _aIncludes bibliographical references (p. 437 - 444) and index.
650 0 _aCable television--planning.
650 0 _aTelevision programs--planning
_xRadio programes--planning.
700 1 _aFerguson, Douglas A.
908 _a120222
942 _cTBL
_015
999 _c43124
_d43124