| 000 | 01342nam a22004335i 4500 | ||
|---|---|---|---|
| 001 | 0000053567 | ||
| 005 | 20171002052932.0 | ||
| 007 | cr nn 008mamaa | ||
| 008 | 110509s2010 gw | s |||| 0|eng d | ||
| 020 |
_a9783540883494 _9978-3-540-88349-4 |
||
| 024 | 7 |
_a10.1007/978-3-540-88349-4 _2doi |
|
| 035 | _a0000003653 | ||
| 035 | _a(DE-He213)978-3-540-88349-4 | ||
| 050 | 4 | _aHD28-70 | |
| 072 | 7 |
_aKJM _2bicssc |
|
| 072 | 7 |
_aBUS041000 _2bisacsh |
|
| 082 | 0 | 4 |
_a650 _223 |
| 100 | 1 | _aFog, Klaus. | |
| 245 | 1 | 0 |
_aStorytelling _h[electronic resource] : _bBranding in Practice / _cby Klaus Fog, Christian Budtz, Philip Munch, Stephen Blanchette. |
| 250 | _aSecond Edition. | ||
| 260 |
_aBerlin, Heidelberg : _bSpringer Berlin Heidelberg, _c2010. |
||
| 300 | _bdigital. | ||
| 650 | 0 | _aEconomics. | |
| 650 | 0 | _aIndustrial management. | |
| 650 | 0 | _aMarketing. | |
| 650 | 1 | 4 | _aEconomics/Management Science. |
| 650 | 2 | 4 | _aManagement/Business for Professionals. |
| 650 | 2 | 4 | _aMarketing. |
| 700 | 1 | _aBudtz, Christian. | |
| 700 | 1 | _aMunch, Philip. | |
| 700 | 1 | _aBlanchette, Stephen. | |
| 710 | 2 | _aSpringerLink (Online service) | |
| 773 | 0 | _tSpringer eBooks | |
| 776 | 0 | 8 |
_iPrinted edition: _z9783540883487 |
| 856 | 4 | 0 | _uhttp://dx.doi.org/10.1007/978-3-540-88349-4 |
| 908 | _a121203 | ||
| 912 | _aZDB-2-SBE | ||
| 942 | 0 | 0 | _cEB |
| 989 | _a1488783258 | ||
| 999 |
_c49787 _d49787 |
||