000 01311nam a22004215i 4500
001 0000054655
005 20171002052934.0
007 cr nn 008mamaa
008 120309s2012 gw | s |||| 0|eng d
020 _a9783834969767
_9978-3-8349-6976-7
024 7 _a10.1007/978-3-8349-6976-7
_2doi
035 _a0000004741
035 _a(DE-He213)978-3-8349-6976-7
050 4 _aHF5410-5417.5
072 7 _aKJS
_2bicssc
072 7 _aKJSM
_2bicssc
072 7 _aBUS043000
_2bisacsh
082 0 4 _a658.8
_223
100 1 _aRudolph, Thomas.
245 1 0 _aDiversity in European Marketing
_h[electronic resource] :
_bText and Cases /
_cedited by Thomas Rudolph, Bodo B. Schlegelmilch, Andrs Bauer, Josep Franch, Jan Niklas Meise.
260 _aWiesbaden :
_bGabler Verlag,
_c2012.
300 _bdigital.
650 0 _aEconomics.
650 0 _aMarketing.
650 1 4 _aEconomics/Management Science.
650 2 4 _aMarketing.
700 1 _aSchlegelmilch, Bodo B.
700 1 _aBauer, Andrs.
700 1 _aFranch, Josep.
700 1 _aMeise, Jan Niklas.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9783834914200
856 4 0 _uhttp://dx.doi.org/10.1007/978-3-8349-6976-7
908 _a121203
912 _aZDB-2-SBE
942 0 0 _cEB
989 _a1488783258
999 _c49841
_d49841