000 | 01294nam a22003374a 4500 | ||
---|---|---|---|
001 | 0000092596 | ||
005 | 20171002054739.0 | ||
006 | m u | ||
007 | cr cn||||||||| | ||
008 | 050617s2006 nyua sb 001 0 eng | ||
010 | _z 2005017678 | ||
020 | _z0765616130 (alk. paper) | ||
020 | _z9780765616135 | ||
035 | _a(CaPaEBR)ebr10178120 | ||
035 | _a(OCoLC)232160219 | ||
040 |
_aCaPaEBR _cCaPaEBR |
||
050 | 1 | 4 |
_aHF5821 _b.G87 2006eb |
082 | 0 | 4 |
_a659.1/02/07 _222 |
100 | 1 |
_aGulas, Charles S., _d1962- |
|
245 | 1 | 0 |
_aHumor in advertising _h[electronic resource] : _ba comprehensive analysis / _cCharles S. Gulas and Marc G. Weinberger. |
260 |
_aArmonk, N.Y. : _bM.E. Sharpe, Inc., _cc2006. |
||
300 |
_axiv, 240 p. : _bill. |
||
504 | _aIncludes bibliographical references (p. 207-224) and indexes. | ||
533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2013. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
||
650 | 0 | _aWit and humor in advertising. | |
655 | 7 |
_aElectronic books. _2local |
|
700 | 1 | _aWeinberger, Marc G. | |
710 | 2 | _aebrary, Inc. | |
856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/daystar/Doc?id=10178120 _zAn electronic book accessible through the World Wide Web; click to view |
908 | _a170314 | ||
942 | 0 | 0 | _cEB |
999 |
_c81751 _d81751 |