000			02058nam a2200481 a 4500
001			0000103574
005			20171002055403.0
006			m u
007			cr cn|||||||||
008			060809s2004 nju sb 100 0 eng d
010			_z 2006278126
015			_aGBA532070 _2bnb
016	7		_z013055076 _2Uk
020			_z9812388567 (pbk.)
035			_a(CaPaEBR)ebr10255887
035			_a(OCoLC)646768882
040			_aCaPaEBR _cCaPaEBR
050	1	4	_aHD69.B7 _bC63 2004eb
082	0	4	_a658.827 _222
084			_a85.08 _2bcl
245	0	0	_aCorporate cultures and global brands _h[electronic resource] / _cedited by Albrecht Rothacher.
260			_aHackensack, New Jersey : _bWorld Scientific Pub., _cc2004.
300			_aviii, 269 p.
500			_a"All participants of the seminar on "Comparative Business Cultures" held at the Economics Department of the National University of Singapore during 2003 shared ... intellectural excitement and discovery of the most diverse corporate and marketing worlds which are captured in the contributions of this volume"--Acknowledgements.
504			_aIncludes bibliographical references.
533			_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2013. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries.
650		0	_aBrand name products _xManagement _vCongresses.
650		0	_aBranding (Marketing) _vCongresses.
650		0	_aCorporate culture _vCongresses.
650		0	_aCorporate image _vCongresses.
650		0	_aCompetition, International _vCongresses.
650	1	7	_aOrganisatiecultuur. _2gtt
650	1	7	_aMerken. _2gtt
650	1	7	_aInternationale ondernemingen. _2gtt
650	1	7	_aCorporate identity. _2gtt
653	1		_aComparative business cultures
653	1		_aGlobal brands
655		7	_aElectronic books. _2local
700	1		_aRothacher, Albrecht.
710	2		_aebrary, Inc.
856	4	0	_uhttp://site.ebrary.com/lib/daystar/Doc?id=10255887 _zAn electronic book accessible through the World Wide Web; click to view
908			_a170314
942	0	0	_cEB
999			_c92726 _d92726