000 01238nam a2200325Ia 4500
001 0000104058
005 20171002055425.0
006 m u
007 cr cn|||||||||
008 030113s2002 enka sb 001 0 eng d
020 _z9781412903950
035 _a(CaPaEBR)ebr10256817
035 _a(OCoLC)297426500
040 _aCaPaEBR
_cCaPaEBR
050 1 4 _aHF5823
_b.W416 2002eb
100 1 _aWardle, Judith.
245 1 0 _aDeveloping advertising with qualitative market research
_h[electronic resource] /
_cJudith Wardle.
260 _aLondon ;
_aThousand Oaks, CA :
_bSage,
_c2002.
300 _axvi, 135 p. :
_bill.
490 0 _aQualitative market research ;
_v6
504 _aIncludes bibliographical references (p. [130]-132) and index.
533 _aElectronic reproduction.
_bPalo Alto, Calif. :
_cebrary,
_d2009.
_nAvailable via World Wide Web.
_nAccess may be limited to ebrary affiliated libraries.
650 0 _aAdvertising.
650 0 _aMarketing research.
650 0 _aQualitative research.
655 7 _aElectronic books.
_2local
710 2 _aebrary, Inc.
856 4 0 _uhttp://site.ebrary.com/lib/daystar/Doc?id=10256817
_zAn electronic book accessible through the World Wide Web; click to view
908 _a170314
942 0 0 _cEB
999 _c93210
_d93210