000 01379nam a2200337Ia 4500
001 0000109316
005 20171002055733.0
006 m u
007 cr cn|||||||||
008 070927s2008 nju sb 001 0ceng d
010 _z 2007039475
020 _z9780470165065 (cloth)
035 _a(CaPaEBR)ebr10296407
035 _a(OCoLC)611583349
040 _aCaPaEBR
_cCaPaEBR
050 1 4 _aHF5415.1255
_b.V56 2008eb
100 1 _aVinjamuri, David,
_d1964-
245 1 0 _aAccidental branding
_h[electronic resource] :
_bhow ordinary people build extraordinary brands /
_cDavid Vinjamuri.
260 _aHoboken, NJ :
_bJohn Wiley & Sons, Inc.,
_cc2008.
300 _axii, 212 p.
504 _aIncludes bibliographical references and index.
533 _aElectronic reproduction.
_bPalo Alto, Calif. :
_cebrary,
_d2009.
_nAvailable via World Wide Web.
_nAccess may be limited to ebrary affiliated libraries.
650 0 _aBranding (Marketing)
_zUnited States
_vCase studies.
650 0 _aEntrepreneurship
_zUnited States
_vCase studies.
650 0 _aSerendipity
_zUnited States
_vCase studies.
650 0 _aBusinesspeople
_zUnited States
_vBiography.
655 7 _aElectronic books.
_2local
710 2 _aebrary, Inc.
856 4 0 _uhttp://site.ebrary.com/lib/daystar/Doc?id=10296407
_zAn electronic book accessible through the World Wide Web; click to view
908 _a170314
942 0 0 _cEB
999 _c98466
_d98466