Consumer behavior, an information processing perspective / Brian Sternthal, C. Samuel Craig.

By: Contributor(s): Material type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1982.Description: xix, 358 p. : ill. ; 24 cmISBN:
  • 0131692844
Subject(s): DDC classification:
  • 658.8/342 19
LOC classification:
  • HB820 .S73 HB820 .S73
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Item type Current library Call number Status Date due Barcode
General Collection item General Collection item Athi-River Campus Open Shelves HB820.S73 (Browse shelf(Opens below)) Available BK010243

Includes indexes.

Bibliography: p. 327-342.

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