Business development for lawyers : strategies for getting and keeping clients / Sally J. Schmidt.
Material type: TextPublisher: [New York] : ALM Pub., [2006]Copyright date: ©2006Description: 1 online resource (314 pages)Content type:- text
- computer
- online resource
- 9781588523624 (e-book)
- 340.068/8 22
- KF316.5 .S353 2006eb
Overview : positioning yourself and building credibility -- Writing for publication -- Public speaking -- Dealing with the media -- Preparing written marketing materials -- Organizational involvement -- Overview : developing relationships and generating business -- Attending social events, meetings and conferences -- Satisfying clients and building loyalty -- Cross selling and expanding client relationships -- Managing relationships with significant clients -- Handling difficult client situations -- Building relationships with referral sources -- Preparing effective proposals and pitches for business -- Following up with targets -- "Closing" and asking for business.
Description based on print version record.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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