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Marketing / William Zikmund, Michael D'Amico.

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Material type: Text

TextPublication details: New York : Wiley, c1986.Edition: 2nd edDescription: xvi, 764 p. : ill. (some col.) ; 27 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
General Collection item	Athi-River Campus Open Shelves	HF5415.Z54 1986 (Browse shelf(Opens below))	Available		BK011687

Includes bibliographical references and index.

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