Factors affecting newspaper readership in a competitive environment
Awino, Gilbert
Factors affecting newspaper readership in a competitive environment a comparative study of Taifa leo newspaper and the two leading daily newspapers - Daily Nation and The Standard Gilbert Awino - Nairobi Daystar University 2016 - x, 77 p . : ill
A thesis presented to the School of Communication, Language and Performing Arts of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Arts in Communication.
Newspaper reading
Readership surveys
Factors affecting newspaper readership in a competitive environment a comparative study of Taifa leo newspaper and the two leading daily newspapers - Daily Nation and The Standard Gilbert Awino - Nairobi Daystar University 2016 - x, 77 p . : ill
A thesis presented to the School of Communication, Language and Performing Arts of Daystar University Nairobi, Kenya in partial fulfillment of the requirements for the degree of Master of Arts in Communication.
Newspaper reading
Readership surveys